As a passionate collector and philanthropist, Malika Riadi Schulz recognized the need to spotlight artists from underrepresented regions, particularly North and West Africa. Leveraging her strategic and commercial expertise, she began supporting talent whose work bridges cultural heritage and contemporary discourse, creating a platform for voices that remain too often overlooked.
“During a trip to Togo, I encountered extraordinary talent waiting to be seen. I realised I could use my commercial and strategic skills not only to build a business, but to elevate these artists globally. While I felt a natural connection to the continent, I also recognised a broader need to amplify these voices.”
In 2022, Malika founded MRS ART, a platform dedicated to showcasing contemporary artists exploring identity, memory, and socio-political landscapes. Through curated projects, collaborations, and exhibitions, she works with both emerging and established artists. These include Kukoff and Amouzou, alongside internationally recognised figures such as Mahi Binebine, Majida Khattari, and Amina Benbouchta. MRS ART’s scope has since expanded to include artists from the Middle East, the United States, and Europe.
Through MRS ART, Malika has emerged as a key advocate for contemporary African artists, fostering cross-cultural dialogue and supporting practices that transcend geographic and cultural boundaries. Most recently, she initiated a collaboration with the French photographer Éric Bourret, further reflecting her commitment to creating meaningful exchanges between emerging talent and established international voices.
“My goal is to create a platform that is culturally sensitive, globally relevant, and impactful—one that fosters new perspectives and conversations across regions.”
Malika Riadi Schulz (b. Casablanca, Morocco) later moved to Europe for her studies, completing her education between Paris and London. She is fluent in French, English, and Arabic, and has conversational proficiency in Spanish.
With over 15 years of experience in senior roles across both high-growth startups and global corporations—including King Digital, Electronic Arts, and Meta Platforms—Malika has built an extensive international network across the creative industries, spanning EMEA, North America, Latin America, and Asia. She holds an MBA in International Business.
